I was not compensated for this post.
JetBlue Airways Announces Soar with Reading Initiative
in Partnership with Random House Children’s Books
Donate a book by answering a question online and enter to win prizes by Aug. 31st. Read below for all details.
As a teacher, when I find companies that spread the word about children and schools that are in need of books, I want to share with my readers so that those children can get the books they need.
Soar with Reading summer literacy program is partnering with bestselling author of the Magic Tree House series, Mary Pope Osborne, and Random House Children’s Books.
There is only one age-appropriate book for every 300 children in low-income neighborhoods and Soar with Reading needs the help of you and your readers to change this number!
Through August 31, Soar with Reading is asking children and parents to go to www.SoarwithReading.com and donate a book by answering, “What magical places would you like to travel to with Magic Tree House’s Jack and Annie and JetBlue this summer?” All participants who answer this question will be entered for a chance to win one of four $5,000 scholarships and other great prizes. For every submission, JetBlue will donate one book, up to $500,000 through Mary Pope Osborne’s Classroom Adventure Program.
Visit jetblue.com/SoarWithReading, which offers free downloadable resources for families including Magic Tree House Soar with Reading Passport Activity Booklets, games, interactive reading lists, expert advice for keeping kids engaged in reading all summer long, and more.
Passport booklets filled with activities will also be distributed at JetBlue terminals across the U.S. and throughout the Caribbean from June through August to encourage summer reading. Since 2011, JetBlue has donated more than $250,000 worth of books to children in need.
“Over the years, I have seen the positive impact that reading and access to books can have on a child’s life,” said Mary Pope Osborne. “I am delighted to be part of a campaign and partnership that so perfectly aligns with my mission to reach underserved children across the country with the most magical gift you can give—books.”
Research cited in The Handbook of Early Literacy Research, Volume 2 (The Guilford Press) reveals a large deficit in the U.S. in children’s access to age-appropriate books in low-income neighborhoods, where there is one book for every 300 children, compared to 13 such books per child in middle-income neighborhoods.
Visit jetblue.com/SoarwithReading for more information.
Hey Teachers – do you know about the Magic Tree House Classroom Adventures Program?
The Magic Tree House Classroom Adventures Program is a free, comprehensive set of online educational resources for teachers developed by Mary Pope Osborne as gift to teachers, to thank them for their enthusiastic support of the series. Complete with lesson plans, curriculum guides, and creative activities, the Classroom Adventures Program incorporates every book in the series, including the nonfiction Fact Tracker titles, enabling teachers to build upon students’ interest in Jack and Annie’s adventures, while simultaneously meeting core curriculum standards across a multitude of subjects. Educators can learn more at http://mthclassroomadventures.org/.
Through Soar with Reading, JetBlue and Random House Children’s Books will donate one (1) book valued at $5 per Sweepstakes entry to the Mary Pope Osborne’s Classroom Adventures Program between June 11, 2013, and August 31, 2013. A maximum of $500,000 worth of books will be donated. Offer void where prohibited or restricted. Donation is not tax deductible to the consumer.
- JetBlue cinch bag
- Mary Pope Osborne’s Dinosaurs Before Dark
- JetBlue blanket and earbuds
- Soar with Reading passport