LOFT and St. Jude Children’s Research Hospital® are offering LOFT’s symbolic charm collection benefiting the patients of St. Jude this holiday season.
Since 2007, the company has raised over $6.7 million for St. Jude through its ANN Cares® charitable initiatives. As part of the ongoing partnership, now through December 31st, customers who shop at LOFT and LOFT Outlet stores will have an opportunity to support St. Jude through an add-on donation during the check out process. Additionally, ANN INC. has committed to donate up to $100,000 from the sale of limited edition products benefiting St. Jude during the Thanks and Giving® campaign, including the three LOFT Cares charm necklaces.
The charms go on sale to the general public on Monday, December 5th. The charms, priced at $26 (with $5 going to St. Jude) are cute and make a fun gift to the mom, daughter or friend in your life.


I learned so much about St. Judes Loft event.

Happy to see @Biculturalmama and @GayNYCDad (pictured)
Last week, NYC bloggers gathered at the Loft in the Flatiron District to learn about St. Jude’s Partnership, mingle and shop in support of a good cause. Special thanks to my cousin, Erin, Linda @NYCSinglemom and Ofelia @OfeliaNJ for helping me find savvy deals in the sale section.
This was the first event for Trumpeting Media which incorporates the teamwork of three awesome bloggers: Nancy Johnson Horn, Suzanne Chan, and Esti Berkowitz.
Visit Loft at www.LOFT.com
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I was not compensated for this post.
It was great to see you, thanks for the mention and the picture here!
What an amazing event! So sorry I missed it! 🙂
What a great cause and beautiful charms!